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TikTok is more than just a source of entertainment, the social media app has become a destination where you can find affordable beauty products and fashion clothing for less. What's even better is the visual component, allowing you to see what products look like before testing them yourself.

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Not only learn about new products, but also actually see them on other users. There are hundreds of viral TikTok beauty and fashion picks that attempt to answer questions like what the “best” cargo pants are or whether there really is a worthy Dyson Airwrap duplicate.

The rotation of viral products on TikTok is constantly changing as new skincare, makeup, and trends come onto the market. ShopBillboard has kept an eye on some of the most popular TikTok products that are not only affordable but can be used all year round.

Below, we've compiled a list of the most talked-about TikTok products that you should keep on your radar.

What are the best viral TikTok beauty products?

Treat your hair, face and skin to a blend of beauty essentials that prepare, nourish and complete your day and night routine.

Sephora

ONE/SIZE Mini Ultimate Blurring Setting Powder

Instead of reaching for a setting spray, this setting powder not only ensures that your makeup lasts all day. Once applied, the formula creates a matte skin tone that resembles a blurring effect. Depending on your needs, you can choose from four loose powder shades.

Clear hair oil in a bottle

Amazon

VERB ghost oil

ShopBillboard tested this hair oil and loves how light the formula feels on your hair. It also has an intoxicating scent that gives off a floral scent. And since it comes with a pump, you can easily apply the product without feeling like your hair is being weighed down. We can also confirm that our hair feels significantly softer since using it, thanks to ingredients like moringa oil, which moisturizes and fights frizz.

Sephora

Rare Beauty Warm Wishes Effortless Cream Bronzer Stick

Give your face a more defined yet sun-kissed look with Rare Beauty's bronzer stick. It comes in a travel-friendly tube that you can easily slip into your bag, while the creamy texture glides on and blends smoothly for a more natural look.

LANEIGE lip sleeping mask

Treat your lips to the ultimate care with Lanegie's lip sleeping mask. According to reviewers, a small amount goes a long way, and you only need to apply a small amount to get almost instant hydration. Additionally, it also acts as a daily lip balm so you can use it day and night.

Amazon

Elf Power Grip Primer + 4% Niacinamide

Before you apply your makeup, this primer prepares your skin to “grab” everything from concealer to eyeshadow for a long-lasting makeup look. It's also enriched with the skincare ingredient niacinamide, which evens out your skin tone and promotes a more radiant appearance.

What are the best viral TikTok fashion products?

When it comes to clothing, there is a lot to discover on TikTok. However, instead of scrolling through the millions of reviews, we've compiled a list of our favorites below that are definitely worth clicking “Add to Cart.”

Green long sleeve rib knit dress from H&M

Rib knit dress

H&M has released a fall fashion must-have with this simple knitted dress. The design is made from ribbed fabric, has a cinched waist and a flowing skirt that moves with you on the go. There are also various basic tones to choose from, including green and light gray.

Model wears a matching white tracksuit

Amazon

ANRABESS 2-piece sweatsuit

Whether you're lounging around the house or running errands, this two-piece set will keep you looking your best. You'll receive a quarter-zip sweater and matching wide-leg pants with an adjustable drawstring waistband. It even comes in a mix of colors so you can mix and match.

Model wears black Tiktok Viral ribbed jumpsuit

Amazon

YIOIOIO seamless workout jumpsuit

With Amazon's viral jumpsuit, you'll get a wear-and-go outfit that's easy to pull off and exudes effortlessly sporty-chic vibes. The material features a subtle ribbed pattern for added structure and is stretchy to comfortably fit your body.

The model is wearing gray straight-leg pants with white long sleeves

Halara

High-waisted, straight-leg work trousers with pleated side pockets

Elevate even your most casual tops by pairing them with these sleek trousers. Halara designed them with a high waist and wide leg style that's flowy and creates a breezy, lightweight feel. They are also made of a highly elastic material, so you don't have to put the pants on with a zipper – just slip them on and you're done.

Model wears a red satin ruffled maxi dress

Windsor

Lola satin dress with high slit

With this satin dress, Windosr offers high elegance without luxury costs. For less than $50, you can snag this chic maxi dress that features a ruffled front and a high-cut leg that makes walking easy. The material is also silky smooth to keep you comfortable on and off the dance floor.

You can find further product recommendations here ShopBillboardHere's a roundup of the best Amazon deals on shapewear, women's shackets, and men's Lululemon clothing.

Buy fashion and beauty online

What are the best viral TikTok beauty products?