Start time, how to watch and what to expect

It is almost “glow time”.

Apple's September event, tagged “It's Glowtime,” kicks off on Monday and will likely focus on the latest iPhones being added to the lineup.

In June, Apple held its annual Worldwide Developers Conference and gave a glimpse into some of its plans for this year, including what will be included in the iOS 18 update.

Here's what you should know about Apple's September event:

When is Apple’s “Glowtime” event in September?

Apple's next scheduled event in 2024 will take place on Monday at the technology company's headquarters in Cupertino, California. While Apple events often take place on a Tuesday, this one will take place on a Monday.

When does the Apple event start?

Apple's “It's Glowtime” event begins Monday at 1 p.m. EDT/10 a.m. PDT.