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What right-wing influencers actually said in these Tenet Media videos

In hundreds of videos that YouTube has since deleted, right-wing influencers working for Tenet Media – a company that the U.S. Department of Justice said was funded and controlled by a state-backed Russian news channel – showed interest in a number of very specific topics, according to a WIRED analysis.

Using the subtitles of the videos we downloaded before removal, we compiled lists of frequently mentioned terms and a searchable database:

The content of these videos was described by prosecutors as “consistent” with Russia's goal of sowing political discord in the United States. Topics covered include freedom of speech, illegal immigrants, diversity in video games, alleged racism against whites and Elon Musk.

While Tenet is not named in an indictment released earlier this week, WIRED and other media outlets were able to identify the organization because prosecutors listed its motto as that of a company called “US Company-1.” Prosecutors allege that two employees of Russia's state-backed broadcaster RT, Kostiantyn Kalashnikov and Elena Afanasyeva, who are charged with conspiracy to launder money and violating the Foreign Agents Registration Act, paid Tenet and its parent company $9.7 million to produce and distribute videos supporting Russian causes. The majority of that money is said to have gone to Tenet's network of popular influencers, which includes Benny Johnson, Tim Pool, Dave Rubin and Lauren Southern.

The influencers are not accused of wrongdoing by the government. Johnson, Pool, Rubin and fellow talent Tayler Hansen and Matt Christiansen have denied in statements knowing about the alleged Russian influence scheme and portrayed themselves as its victims. (They did not respond to requests for comment.) Prosecutors say right-wing personality Lauren Chen and her husband Liam Donovan, Canadian citizens who founded Tenet — the two, who are not accused of any crime, are not named in the indictment but are linked to the company through corporate records — were aware they were working with Russians and did not register “as an agent of a foreign principal, as required by law.” The indictment alleges that the couple, who have not been charged, failed to inform the influencers or other Tenet employees about the source of their funding.

Nevertheless, Afanasyeva edited, published and forwarded the article using false identities [Tenet] of hundreds of videos,” the indictment says. The indictment does not name specific videos allegedly influenced by RT employees, but prosecutors say they were closely involved in Tenet's editorial process: “Although the views expressed in the videos are not uniform, the themes and content of the videos often align with the Russian government's interest in reinforcing domestic political divisions in the United States in order to weaken U.S. opposition to core Russian government interests, such as the ongoing war in Ukraine.”

To figure out what exactly the Russian government is alleged to have funded, WIRED downloaded the subtitle transcripts of 405 long-form videos posted to Tenet's YouTube channel—you can access the file here—and used natural language processing to identify common themes. These 405 video transcripts represent nearly every long-form video available on the channel. We were unable to analyze about 1,600 YouTube short-form videos before the channel was removed from the site. We analyzed the data, looking for the most common two-, three-, and four-word phrases in each video, and excluded words like “um,” which don't have much meaning. (“Um” appears 2,340 times in the dataset.)

This analysis does not show that the influencers in these videos were particularly fixated on the Ukraine war—the word “Ukraine” appears 67 times in the transcripts, about as often as “misinformation,” “Christianity,” and “Clinton.” However, it does show that the influencers emphasized highly divisive culture war themes in the videos, which had titles like “Trans widows are a thing and they’re getting out of control” and “Race is biological but gender isn’t???” The word “trans” appears 152 times and “transgender” 98 times.